Media & Marketing
SPH Media Holdings names Quah Ley Hoon as new board member
SPH Media Holdings names Quah Ley Hoon as new board member
Ley Hoon is currently CapitaLand Investment's group chief corporate officer.
LG Ad Solutions, Tyroo ink deal to market CTV ad solutions in SG, other SEA markets
The CTV solutions are available on more than four million LG Smart TVs.
IMDA partners with industry players for live cross-border trade
The first shipment was from Singapore to Thailand during the first quarter of 2023.
Less than half of consumers will stop buying from a brand due to data privacy expectations
Singaporean data is higher than the global average of 41%.
Only 2 in 10 are fully satisfied with customer service’s waiting time: report
Qualtrics research showed that 57% of consumers said their issues were fully resolved.
Tech startup Gaspack raises pre-seed funding
This could help digital creators for a more inclusive NFT environment.
Here are the top apps for mobile banking: data.ai
DBS Digibank ranked first amongst the digital banks.
Transportation app is most downloaded travel app in 2022
This was followed by apps offering integrated travel service.
Consumers average hours on mobile daily is 5.3 hours
Singapore is one of the mobile first markets.
Consumers demand brands to have more services on mobile apps: study
Four in 10 (40%) of consumers want to meet a real person.
Three ways retailers can serve ‘budgeteers’
A budgeteer is someone who is not willing to spend more than necessary.
Is lack of brand loyalty good for retailers during mega sales days?
It will develop new audiences and customers.
Non-registered SMS to be labelled ‘likely-scam:’ IMDA
Starting 31 January, the IMDA mandated the registry to SSIR.
Chart of the Day: Change in Singaporeans’ media consumption
Around 31% would visit websites and apps more in the next 12 months.
IMDA rolls out $5m virtual production innovation fund for the media industry
The agency will undertake a two-prong approach to building capabilities in virtual production.
Agility matters most to Singaporean CEOs
In SG, 93% believe agility makes leaders of today successful; globally, only 88% think so.
Brands usage of Instagram rose in Q3 22
Reels performs the best on Instagram.
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