Grab inks partnership deal with Japan's Honda

They are collaborating to enhance GrabBike services.

Ride-hailing platform Grab inked a memorandum of understanding (MOU) with Honda Motor Co., Ltd. to collaborate on various initiatives to enhance benefits for GrabBike drivers and riders in all countries where it operates.

The two plan to work together to address Southeast Asia’s toughest urban transportation challenges. The companies expect to collaborate on driver education programs to promote motorbike safety, efforts to reduce traffic and environmental congestion in urban areas through rideshare and other technological advancements, and other initiatives.

Grab president Ming Maa said, "We are excited to enhance the GrabBike user experience for our rapidly growing community of GrabBike drivers and riders by partnering with Honda, the largest motorcycle manufacturer in the world, and create a more sustainable and efficient transport supply for Southeast Asia. We welcome Honda as a shareholder and key partner on innovative mobility solutions over the long term as we continue to drive Southeast Asia forward.”

Meanwhile, Honda operating officer and director Shinji Aoyama said the sharing economy has the potential to broaden the concept of mobility.

"In the midst of the dramatic structural change of the mobility industry, the ‘sharing economy’ that is rapidly expanding all around the world has great potential to broaden the concept of mobility itself. For the collaboration with Grab, we will discuss how we can offer safer and more convenient products and services for our shared goal of resolving issues and challenges facing society in Southeast Asia," he said.