SingTel secures broadcast rights to the 2010 FIFA World Cup

All 64 matches ‘live’ across SingTel’s mio TV and mobile, with free online viewing in high-definition.

Singapore Telecommunications Limited (SingTel) on Friday announced that it has secured the broadcast rights to the 2010 FIFA World Cup™ to be held in South Africa and will offer all 64 matches ‘live’ on mio TV and mobile, with complimentary viewing on the internet. All mio TV viewers will be able to enjoy the matches in high definition. Viewers in Singapore can catch all the action with SingTel's 2010 FIFA World Cup™ Package, available for purchase from 7 May 2010, according to a SingTel report.

The 2010 FIFA World Cup Package will comprise two dedicated channels, FIFA World Cup Channel 1 (Channel 88) and FIFA World Cup Channel 2 (Channel 89). The main World Cup channel, FIFA World Cup Channel 1, will air the ‘live’ telecast of 56 matches, primetime repeats of the matches, delayed telecast of eight simulcast matches, as well as pre- and post-match features and daily match highlights on all platforms. FIFA World Cup Channel 2 will offer the ‘live’ telecast of eight simulcast matches on mio TV and SingTel Mobile.

All SingTel mio TV customers who purchase the 2010 FIFA World Cup™ Package on or before 31 May 2010 will enjoy the early-bird price of $66 ($70.62 with GST). The Package is priced at $88 ($94.16 with GST) after 31 May. To purchase the Package, customers can call 1800 737 1111 or visit www.singtelfootballfrenzy.com/worldcup from 7 May to purchase online or purchase instantaneously via their mio TV Menu by pressing the <Menu> remote control button, and selecting <Buy>, <Channels>.

As part of SingTel's multi-screen offerings, mio TV customers with the 2010 FIFA World Cup™ Package will also enjoy the simulcast of matches via the internet and mobile at no additional cost.

mio TV customers simply need to activate their complimentary viewing on the internet by visiting www.singtelfootballfrenzy.com/worldcup and keying in their NRIC and mio TV account number.

SingTel Postpaid Mobile customers who are mio TV subscribers will enjoy free unlimited mobile video streaming of the 2010 FIFA World Cup™ matches using the IDEAS mobile portal on their 3G phones.

SingTel is in discussions with MediaCorp to offer the ‘live’ broadcast of FIFA World Cup™ matches via MediaCorp’s free-to-air channels.

The FIFA World Cup™ is the most widely-viewed sporting event in the world, with a cumulative global audience of over 715 million people watching the final match of the 2006 FIFA World Cup™ held in Germany. To be played from 11 June to 11 July 2010, the first match between host nation South Africa and Mexico kicks off at 10pm (Singapore Time).

Join Singapore Business Review community
Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

You're the reader we write for. You're also the person our partners want to reach.

If that sentence describes you — a founder, a C-suite, someone whose attention companies pay good money for — then you already understand why SBR works. We've spent twenty years earning the trust of readers exactly like you. Which is exactly what makes this an interesting place for your company to show up, too.

The ways it can show up are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. The right fit depends on what you're trying to do, which is why we'd rather start with a conversation than send a rate card.

If your company has something this audience should know about, we'd like to hear what you're working on.

No rate cards until we understand the brief. It's a better use of everyone's time.

Top News

30 One-Sentence Stories From People Who Have Built Better Habits
None of these stories are mine. They were sent to me by readers of Atomic Habits. My hope is that these examples will illustrate how real people are putting the book into practice. They will show you what people are actually doing to build good habits and break bad ones. And hopefully, they will spark some ideas for how you can do the same.
SBR 5 Lorem Ipsum News 2 [8 May]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
SBR 4 Lorem Ipsum [8 May Top Stories]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Exclusives

How Experts Figure What to Focus On
eliminate the distractions. Commit to one thing and become great at that thing.”
Exclusive three SBR 12 Lorem Ipsum [8 May]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
SBR 3 Lorem Ipsum [ Exclusive 2]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Event News

Video [Event News]
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley