Game prediction app SportsHero got users glued for 10 minutes

Sports forecasting uses virtual currency.

SportsHero is Asia’s first real-time fantasy sports app and social prediction platform. The app is the "new incarnation" of FootballHero, which already counts over 250,000 users. It allows sports fans to make better predictions on the outcomes of games by harnessing the power of all the other sports fans in its social community with validated prediction results and social sentiment. SportsHero covers football (soccer), and baseball (Major League Baseball), with Tennis, American Football (National Football League), and Basketball (NBA), with hockey (NHL)and Cricket (IPL) in development.

The app has an average daily engagement time of approximately 10 minutes per user. SportsHero users can predict the outcome of the game using virtual currency, leave to watch the game, and come back to check on their results. Particular emphasis will be placed on local leagues and teams, with a view to building the overall sporting culture and ecosystem in each market.

"We’ve observed that when people watch a game, part of the fun is the excitement of the game but also being able to predict, from a skills-based intuition, who you think is going to win, what’s going to happen next," Dinesh Bhatia, CEO and co-founder of SportsHero said.

SportsHero is also a social competition platform where top ranked fans stand to win daily, weekly, and monthly prizes. Fans can interact with fellow sports fans on the SportsHero network in a number of ways to make any game more interesting and competitive. Brands can tap SportsHero to engage its user base, opening official accounts with sponsored content.

SportsHero raised US$2.4 million in funding in May, led by Australia-based Nevada Iron Ltd. (ASX:NVI). SportsHero looks to accelerate its listing on the Australian Securities Exchange (ASX) later this year via a reverse takeover of Nevada Iron.