Hill & Knowlton appoints Lars Voedisch as Executive Director in Singapore

He will be reporting to Managing Director, Baey Yam Keng.

Hill & Knowlton has appointed Lars Voedisch as Executive Director in Singapore, leading the Technology practice. He will report to Managing Director, Baey Yam Keng.

Lars is a well rounded communications expert with close to 15 years of experience across public relations, internal communications, marketing, journalism as well as M&A, crisis and change management. He advises leading global brands on strategic media, issue and reputation management across traditional and social media channels, having worked with companies like AT&T, Citi, Coca-Cola, DBS, DHL, Fidelity, Macquarie, Panasonic, Procter & Gamble, Standard Chartered Bank and Telstra, as well as government and communications agencies.

Lars is also a highly sought after moderator and speaker on social media, public relations and communications thought leadership.

Lars joins Hill & Knowlton from Dow Jones & Company, where he led the Public Relations & Corporate Communications business segment across the region, in charge of strategic development, thought leadership initiatives and key client advisory. Prior to this, Lars worked as Account Director, Information Technology & Telecommunications at Fleishman-Hillard Singapore. His first foray into Asia was with DHL, where he worked
as Regional Corporate Communications Manager, looking after strategic communications programs and senior management council. He started his career as a broadcast journalist in Germany.

Mr Baey said, “Lars will be championing the Technology practice of Hill & Knowlton in Singapore, which is currently a key pillar of our portfolio. His varied experience strengthens our senior management expertise and service offerings. Clients can look forward to the strategic counsel, fresh ideas and professionalism that H&K is known for. I welcome Lars to the team that will bring H&K to a new level of achievement.”