Fraser and Neave appoints Lee Meng Tat as CEO for non-alcoholic beverages

He will replace Dato Ng Jui Sia who has moved to a new role as advisor for strategic projects.

Fraser and Neave (F&N) announced the appointment of Lee Meng Tat as chief executive officer for non-alcoholic beverages effective 1 May 2015.

Reporting to the Executive Committee, Mr Lee, 52, will be responsible for the performance and driving the expansion of the group's nonalcoholic beverages division, with operations and investments in Singapore, Malaysia, Thailand, Myanmar, Indonesia and Vietnam.

He has extensive experience in consumer-focused industries, having carved out a 25-year career in several fields, including banking, tourism and beverages. He has previously served 12 years with the group where his last role was chief corporate development officer for F&N's food and beverages division; he also sat on the boards of several of its F&B subsidiaries.

Mr. Lee has also held various senior positions within the F&N Group, including regional director of China in Asia Pacific Breweries Limited and CEO of Heineken-APB (China) Management Services, formerly subsidiaries of the group. He was most recently CEO of Wildlife Reserves Singapore, where he was responsible for the management of world-class leisure attractions in Singapore, namely the Jurong Bird Park, Night Safari, River Safari and Singapore Zoo.