Chart of the day: Nearly half of e-commerce traffic comes from unpaid searches

This is followed by direct landings at 39.5%.

This chart from iPrice shows that the majority of the traffic of Singapore’s e-commerce websites come from organic, unpaid searches at 44.4%. This was followed by URL-based, direct landings on the websites at 39.5%.

Meanwhile, 5.1% of the traffic were from paid searches, whilst social traffic accounted for 4.6%.

A report by iPrice revealed that Lazada registered as the most used e-commerce platform in Singapore with a web traffic of eight million visitors in 2019. This was followed by Qoo10, and Shopee, with seven million and four million visitors, respectively. 

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
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Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley