OCBC launches internship program

This 12-week program is conjunction with the opening of its fourth FRANK Store at Singapore Polytechnic.

In a release, Oversea-Chinese Banking Corporation Limited (“OCBC Bank”) announced the launch of its unique ‘FRANK by OCBC’ – Singapore Polytechnic Internship Programme in conjunction with the opening of its fourth FRANK Store at Singapore Polytechnic (“SP”). This is the first FRANK Store in a polytechnic. Through this internship programme, SP students will learn how to manage the ‘FRANK by OCBC’ banking programme, as well as develop and implement new business ideas to differentiate the programme for the SP student population.

"This ‘For youth, by youths’ approach is part of the Bank’s continuous efforts to stay relevant and be in touch with its target customer segment. The duration of the internship programme is 12 weeks for every semester of SP’s academic calendar. Students are invited to submit their resumes to the Bank. Those who are shortlisted will go through two rounds of interviews."

"The first batch of interns will be selected from 23 July to 10 August, and will start their internships in September this year. Five to 10 interns will be selected for each internship period. The Bank expects to train up to 30 SP These interns will be assigned to the various consumer banking units at OCBC Bank, working alongside the ‘FRANK by OCBC’ team in areas such as marketing, credit and debit cards business operations and merchant acquisition, and branch banking. Each intern will be mentored by an OCBC Bank manager who will provide guidance and supervision throughout the program."

"Each batch of interns will be given a business objective to deliver. They can be asked to develop and implement strategies to get more ‘FRANK by OCBC’ bank accounts, come up with innovative product ideas and execute campaigns on various customer engagement platforms. Like a business project, the interns will research, conceptualise, test, implement and review their marketing and sales ideas, together with the ‘FRANK by OCBC’ team Mr Ching Wei Hong, Chief Operating Officer of OCBC Bank, said: “‘FRANK by OCBC’ is a banking programme based on relevance to the youth." 

"With this internship programme, the students from Singapore Polytechnic can shape the ‘FRANK by OCBC’ experience that is unique and relevant to its entire He added: 'The interns will receive on-the-job training at our various business units. I’m certain that the skills in marketing, budgeting and events management learnt during the attachment are skills that will stay with the students beyond the implementation of their ideas for the ‘FRANK by OCBC’ programme in their school. These are valuable work skills that will help the students in their future careers, regardless of the industry they have chosen.'"