MasterCard strikes deal with Resorts World Sentosa

MasterCard Worldwide signs a “strategic” agreement with Resorts World Sentosa today, giving it full access to promote the world-class integrated resort to its cardholders.

The alliance will provide MasterCard with a portfolio of cardholder usage incentives, seasonal marketing programs and merchant offers to enhance cardholder experiences with MasterCard.

“The agreement with Resorts World Sentosa has given us a strategic foothold in what is set to be one of the greatest draws in Singapore for tourists from across the region,” said Ajay Bhalla, Executive Vice-President, South East and South Asia, MasterCard Worldwide.

In a recent MasterCard survey, intra-regional travel continues to be popular with 86% of consumers from the Asia Pacific preferring travel to destinations in the region.

“This strategic alliance allows MasterCard and Resorts World Sentosa to develop customised programs to enhance visitors’ travel experiences in Singapore,” added Bhalla.

“Resorts World Sentosa offers a wide range of exciting attractions and offerings, many of which are world’s firsts. With the exclusive privileges that we will be rolling out as part of this collaboration, MasterCard cardholders can look forward to varied unique and priceless experiences with us,” said Ms Angela Lam, Vice-President, Promotions and Partnerships, Resorts World Sentosa.

MasterCard will also be given access to hotel room nights within the Resort, admission tickets and express passes for Universal Studio Singapore for use in cardholder promotions as part of the agreement.