, Singapore

Banyan Tree braces for a bumpy 2011

A weak European economy and the continuing political instability in Thailand pose challenges for the leisure property developer.


The company already had a taste of what would be in store for it for 2011 last year, with a low performance being recorded in Thailand.


The lowdown was attributed to the cessation of hotel revenue from Dusit following the completion of its sale in October 2010 and from Banyan Tree Bangkok which was still affected by the knock-on effects of the political riots that took place in 2Q10.


Banyan Tree Bangkok’s occupancy of 45% in 4Q10 remained below last year by 3% points because of the periodic anti- government rallies which necessitated the imposition of state of emergency in Thailand until late December 2010.


Banyan Tree’s operation in Maldives also suffered due to translation loss as a result of weaker US dollar against Singaporean dollar.

Join Singapore Business Review community


Resorts registered lower revenue by S$0.8 million in 4Q10 although in US$ terms, revenue was in line with 4Q09.
Overall occupancy decreased by 6% points from 64% in 4Q09 to 58% in 4Q10 but was cushioned by higher ARR by 13% from US$396 in 4Q09 to US$448 in 4Q10.


The company’s lackluster performance is reflected in its financial statement for 4Q10,which saw revenue decreasing by 13% to S$82 mln.


“Given the continuing unstable Thai political situation coupled with the weaker European economy where a significant portion of our guest markets were from, 2011 will be a challenging year,” a statement from the company said.


“However, we are tapping into new growth markets for our guest mix like China to compensate for the weaker European market. We will also look at ways to re-balance our asset portfolio to unlock values and re-deploy funds to other growing business opportunities,” it added.


Banyan Tree expects property sales in Thailand to remain slow given the negative sentiments towards the country as a result of the current political situation.


Improvements, however, are being felt in the company’s hotel operations. On-the-book (“OTB”) rooms revenue (i.e., forward booking reservation) for hotels in and out of Thailand on same store basis for 1Q 2011 are 12% and 15% above the same period last year respectively.
 

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

Vibrant Group wins suit against Blackgold Australia
The group shall be paid damages and fees by Blackgold Australia’s ex-CEO and ex-chairman.
Lorem Ipsum text in year 2025
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of "de Finibus Bonorum et Malorum" (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, "Lorem ipsum dolor sit amet..", comes from a line in section 1.10.32.