Traders Hotel in Singapore launches PressReader digital newsstand service

Part of worldwide 15-hotel push.

In a release, Traders Hotels announced that it is implementing PressReader, an all-you-can-read digital newsstand, in its 15 hotels throughout Australia, Asia and the Middle East, including Traders Hotel Singapore.

PressReader’s innovative technology offers Traders Hotel guests cover-to-cover full editions of more than 2,500 global newspapers and magazines in 60 languages from over 100 countries, which can be read or downloaded on personal laptops and mobile devices.

Specifically for Traders Hotel Singapore, guests should be able to start reading the latest editions of their favourite newspapers and magazines the moment they check in.

Traders Hotel, Singapore guests do not need to set up an account or login. Once the guest connects to the hotel Wi-Fi, they can download and launch the PressReader app on their personal device and will instantly be able to select from thousands of titles. The service is available anywhere on the hotel property.

“We at Traders Hotels strongly believe in offering our guests the quickest and easiest way to get what they need. In this instance, PressReader clearly does that,” says Lothar Nessmann, Chief Operating Officer, Traders Hotels.

Traders Hotels describes its customer base as savvy travellers who appreciate smart functionality at work, rest or play.

“We are happy to support Traders Hotels’ goal of making life easier for their guests,” said Igor Smirnoff, Chief Commercial Officer of PressReader. “This partnership allows us to meet the needs of Traders Hotels’ guests while aligning to their eco-friendly practices through PressReader’s digital delivery format.”