OCBC banks launches "scan and pay" application for android phones

The feature allows customer to scan barcodes, obtain billing details and make payments from their accounts.

Oversea-Chinese Banking Corporation Limited (OCBC) said, bank customers have started downloading the application from the Android Market since 26 March 2011. The details of the billing organisations can be stored in the Android phones for future payments. This unique ‘Scan & Pay’ billing feature is introduced in Singapore for the first time, and differentiates OCBC Mobile Banking from its competitors.

OCBC furthers said, bill payment is one of the three most commonly-used e-banking functions, so making the process easier and faster for customers was one key priority when developing the OCBC Android Mobile Banking application. By integrating barcode scanning technology with the camera function in Android phones, they are able to innovate and enhance the Mobile Banking bill payment process.

OCBC Bank’s latest application for Android phones is in line with its ongoing strategy to proactively leverage on technological and design innovation to make it easier for its customers to perform retail banking anytime and anywhere. Over the years, OCBC Bank has reinvented itself in the Mobile Banking space by pioneering innovative products and solutions to enhance its customers’ experience across multiple channels.

Customer demand for OCBC Bank’s Mobile Banking application has been overwhelming – tripling the volume of downloads for the past year and doubling the volume of customer base annually. Based on the strong take-up rate, OCBC Bank believes the Mobile Banking channel is an important tool in engaging customers.