103 views

Frasers Centrepoint's Esparina Residences more than 100% over-subscribed

More than 50% of 1,155 applicants were attracted by EC’s proximity to Buangkok MRT station.

Frasers Centrepoint Homes’ Esparina Residences has to date attracted a total of 1,155 applicants for its 573-unit executive condominium since its launch on Thursday, 30 September. The first-ever seven-spa concept EC will be receiving its first bookings through a balloting procedure on Friday 8 October, according to a Fraser Centrepoint Homes report.

Potential buyers attracted by choice location
More than 50% of the potential buyers do not come from the surrounding vicinity (District 19), ie some have addresses from as far away as Upper Bukit Timah and Jurong. Most of them indicated that they were attracted by the EC’s attractive location and close proximity of the Buangkok MRT (a mere 5 minute walk away).

Other reasons cited for their selection of Esparina Residences include the fact the EC comes with full condominium facilities and to top it all, they receive a $30,000 government grant for purchasing an EC. In addition, they were impressed by the quality finishings and good lay-out of the units. The innovative Dual-Key unit concept, which is on display at the showflat for the first time in Singapore, also received numerous enquiries and positive feedback.

“The overwhelming response to Esparina Residences is once again a testament of customers’ confidence in our product and our reputation as a developer who understands the needs of the customers,” said Chief Executive Officer of Frasers Centrepoint Homes Mr Cheang Kok Kheong. “Esparina Residences is currently the only Executive Condominium located just five minutes’ walk from an MRT station. Discerning buyers realise its premium location will contribute to an appreciation in its value,” he added.

Profile of applicants
Almost 75% of the applicants are made up of young professionals aged between 25 – 40 years. Half of the applicants fall within the $8,000 - $10,000 income bracket.

Application procedures
Successful applicants who have received a ballot number are advised to bring it along on Friday, 8 October. Balloting will begin at 9am sharp. When their number is drawn, applicants can then proceed to book their preferred unit. For members of the public who do not have a ballot number on 8 October, they will be admitted to the showflat only after all ballot numbers have been processed.

The showflat for Esparina Residences is located along Compassvale Bow.

Join Singapore Business Review community
Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

You're the reader we write for. You're also the person our partners want to reach.

If that sentence describes you — a founder, a C-suite, someone whose attention companies pay good money for — then you already understand why SBR works. We've spent twenty years earning the trust of readers exactly like you. Which is exactly what makes this an interesting place for your company to show up, too.

The ways it can show up are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. The right fit depends on what you're trying to do, which is why we'd rather start with a conversation than send a rate card.

If your company has something this audience should know about, we'd like to hear what you're working on.

No rate cards until we understand the brief. It's a better use of everyone's time.

Top News

30 One-Sentence Stories From People Who Have Built Better Habits
None of these stories are mine. They were sent to me by readers of Atomic Habits. My hope is that these examples will illustrate how real people are putting the book into practice. They will show you what people are actually doing to build good habits and break bad ones. And hopefully, they will spark some ideas for how you can do the same.
SBR 5 Lorem Ipsum News 2 [8 May]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
SBR 4 Lorem Ipsum [8 May Top Stories]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Exclusives

How Experts Figure What to Focus On
eliminate the distractions. Commit to one thing and become great at that thing.”
Exclusive three SBR 12 Lorem Ipsum [8 May]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
SBR 3 Lorem Ipsum [ Exclusive 2]
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Event News

Video [Event News]
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley