Singapore Airlines undergoes organizational restructuring

The airline aligns closely-linked activities within commercial, operational and corporate planning areas to embrace new challenges and pursue fresh opportunities for growth.

Singapore Airlines CEO Mr Goh Choon Phong on Wednesday announced an organizational restructuring that will more closely align the company’s commercial, operational and corporate planning activities.

The new structure will come into effect on 1 February 2011. With the restructuring, all commercial areas, including marketing and sales as well as the delivery of products and services, will be consolidated under Executive Vice President Commercial Mr Mak Swee Wah. Mr Mak is currently Executive Vice President Operations and Services.

Mr Ng Chin Hwee will oversee all human resources and operational activities as Executive Vice President Human Resources and Operations. These will include the divisions of Cabin Crew, Engineering, Flight Operations and Human Resources. Mr Ng is currently Executive Vice President Human Resources and Planning.

A separate Corporate Planning division will also be formed, headed by Mr Lee Lik Hsin, currently Divisional Vice President Planning, according to a SIA report.

“The existing structure that has been in place for several years has served SIA very well,” said Mr Goh.

“With recent senior management changes in the company, now is the appropriate time for an organisational restructuring. By aligning closely-linked activities within commercial, operational and corporate planning areas, we can be more nimble to take on new challenges and pursue fresh opportunities for growth.”

Mr Mak, Mr Ng and Mr Lee will report directly to Mr Goh, as will Senior Vice President Finance Mr Chan Hon Chew.