Singapore Airlines flies into Virgin Territory

Virgin Australia and Singapore Airlines to codeshare, bringing the Aussie dream closer.

Through the Singapore Airlines network, Virgin Australia customers will have access to some 70 more destinations, while through the Virgin Australia network Singapore Airlines customers will have access to some 30 more destinations.

Also, members of Singapore Airlines’ KrisFlyer frequent flyer programme will be able to earn and redeem miles on Virgin Australia flights, while Virgin Australia’s Velocity members will be able to earn and redeem miles on Singapore Airlines-operated flights.

In addition, the two airlines will lodge an application with the relevant regulatory authorities to enable them to co-operate across a broad range of commercial functions.

“The partnership presents a significant opportunity for Singapore Airlines to drive growth in a manner consistent with our focus on service excellence, product innovation and network connectivity. It will enhance the attractiveness of Australia as a travel destination while also opening up new horizons for travellers from Australia,” said Singapore Airlines CEO Goh Choon Phong.

Meanwhile Virgin Australia group of airlines CEO John Borghetti said, “Asia is clearly a critical market for us as we build our international alliance network. Singapore Airlines’ extensive network throughout Asia will be particularly attractive to our international business and leisure travellers and this partnership, along with our other alliances, will mean Virgin Australia can now offer truly global flight coverage.”

Starting 1 August 2011, Singapore Airlines customers will be able to interline on Virgin Australia’s domestic network, allowing them to travel through to a range of destinations with one ticket, through-checked baggage, terminal transfers and inclusive meals; and Virgin Australia Velocity Gold members and Singapore Airlines KrisFlyer Gold members will have reciprocal access to each airline’s airport lounges.

Customers should be able to experience the full benefits of the partnership towards the end of 2011 upon approval from the relevant regulatory authorities.